After a troublesome first quarter, Nvidia
has, in the second quarter of this year, managed to take back some of
the market share lost in favor of AMD thanks to a significant increase
in the notebook GPU market.
According to the latest data provided by Market Watch, Nvidia has managed to secure in the second quarter of this year 54.6% percent of the total graphics card market, 3.8% more than what it managed to achieve in Q1 2011.
The rise is due mostly to strong sales in the notebook space, where Nvidia gained 8.9 points for a total of 50.6% market share.
The gains come at the expense of AMD, which slipped to 49.4 percent from the 58.3% it held in the first quarter of the year.
However, AMD did manage to score a small victory in the desktop graphics
card market, where it has gained 0,2% from Nvidia for a total of 40.8
percent market share.
The battle between AMD
and Nvidia comes at a time when analysts believe that the advent of
compact notebooks designs, such as Intel's Ultrabook project, will
significantly shrink demand for discrete GPUs in the notebook sector.
“We expect Intel Corp. and AMD to increasingly focus on notebooks with
longer battery lives, lowering power consumption by about 50% over the
next two years,” wrote Mark Lipacis, an analyst at Jefferies, in a note.
“We believe that lower notebook power limits would make it increasingly
difficult for [manufacturers] to fit power-hungry discrete [graphics
chips] in their notebook designs, representing a secular headwind for Nvidia and AMD’s notebook discrete [graphics chip],” concluded the analyst.
In the overall graphics market, which also includes integrated
solutions, the winner is Intel, which commands 55.4 percent of the
entire market. This is followed by AMD, with 24.1%, and Nvidia, with
19.9 percent. (via ComputerBase)

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